Close×

The Victorian beer brand Furphy will now be available in a can format.

Furphy Refreshing Ale was launched in 2014 and is brewed in Little Creatures Geelong Brewery using only Victorian ingredients sourced from local regions such as Wimmera and Eurobin.

The beer is currently available in bottles and on tap across Victoria, but the product will also be released in cans from late-April.

The company said the demand for cans had been growing, and the Geelong brewery now has the capacity to produce this format.

Furphy pays tribute to the Furphy family of Shepparton, Victoria, who produced water tanks and delivered fresh water supplies to Australian Army personnel during World War I.

Marked with the trademark ‘J. Furphy & Sons’, the tanks became popular gathering points where soldiers exchanged stories, gossip and rumours – much like today’s water cooler conversations.

Food & Drink Business

Bubs Australia has successfully relaunched its infant formula products in Vietnam, with products now back on shelves and sales resuming in this strategically important growth market.

The acting CEO for Synlait Milk, Leon Fung, has been officially appointed to the role, five months after the resignation of Richard Wyeth. Fung has been a Synlait director since June 2024.

A year after Food & Drink Business editor Kim Berry sat down with Kerry ANZ general manager Michelle Thomson to discuss curiosity, consumers and the importance of asking “why”, Thomson is turning that philosophy into action by reshaping the business around customer growth.