Anti-counterfeiting technology has won big at the International Hologram Manufacturers Association’s (IHMA) Excellence in Holography Awards 2019.
Leonard Kurz’s Kinegram Colors with Flux Effect won the “Best Applied Security Product” category for its application on the Singapore Bicentennial $20 note, while Chinese company Shandong Taibao Anti-Counterfeiting Technology Products won a commendation for its anti-counterfeiting holographic paper for cigarette packaging. French company Surys was also commended for its Moov patch, which is incorporated into the new Sudanese 1000-pound note.
Counterfeiting is a significant problem for brand owners, with $460m being lost to the counterfeit market every year; the market for security printing is set to top $40bn in 2021, up from $25.5bn in 2016.
According to Paul Dunn, chair of the IHMA, the standard of entries was high and demonstrated industry’s commitment to fighting counterfeiting.
“This award marks ongoing advancement in the design, development and technology of commercial holograms, which continue to find ever fresh and innovative ways to add value and heightened levels of security to products used by billions of consumers the world over,” he said.
