Creative branding and packaging design consultancy Rooland worked to refresh the label of dairy products sourced in Kiama NSW.
The Pines Kiama is a sixth-generation dairy caring for a small herd of Holstein cows.
The farm is biodynamic and sustainable, and the cows produce creamy milk, gelato, and natural yoghurt.
Rooland worked to enhance The Pines' logo design visibility and appeal through a new label.
Another objective was to build trust with the community through a softer, more authentic, and personable approach.
The label was designed to increase brand awareness in the Illawarra and Sydney areas, and build its Australia-wide reputation online.
The Pines' product line will soon include fresh cheeses.