Housed in a 170g themed tub, the product includes a mix of sweet pumpkin puree with cinnamon and nutmeg, topped with yoghurt.
Close to 65,000 pots will be sold through Woolworths leading up to 31 October.
The launch will be supported by a marketing campaign which promotes the hashtag #ScaryGood.
The Top 10 remained a stable list this year, with five companies holding their position – Fonterra (#1), JBS (#2), Coca-Cola Europacific Partners (#3), Asahi (#4), and Thomas Foods International (#7). The biggest change was Treasury Wine Estates dropping out of the list, from #10 to #13.
Food & Drink Business and IBISWorld present this year’s Top 100 companies, a ranking of Australia’s largest food and drink companies by revenue. This year reflects a sector positioning itself for immediate term viability and long-term competitiveness.
The surge in usage of ‘GLP-1’-style weight loss medications is seeing a “ripple effect” begin to unfold, impacting eating patterns in a number of countries around the world, Rabobank says in recently released research.
