Oji Fibre Solutions (OjiFS), one of Australasia's leading manufacturers of pulp, paper and wood-fibre based packaging solutions, has introduced a recoverability message on pallet flags to help its B2B customers to correctly dispose of the packaging that is used to transport their product.
Sophie Guenon, quality manager at OjiFS, said, "We are committed to managing our business sustainably to protect the social, economic, and environmental future of the communities we operate in."
Guenon explained that the pallet flag initiative is part of the company's APCO Action Plan, driven by the Australian Packaging business unit.
"The OjiFS team got inspired by the Australasian Recycling Label (ARL) Program guidelines to keep the message as close as possible to what consumers are used to on other types of packaging," Guenon said.
"The recoverability message on these pallet flags gives clear instructions to our customers on how to correctly dispose of the packaging that is used to transport their product, such as strapping and stretchwrap."
The pallet flags went live early July at the OjiFS Yatala facility, then Australia-wide in early August.
"The team will be seeking feedback from customers to keep improving," Guenon says.
"To be efficient, we believe that this initiative will need to be accompanied by an education campaign at customer level so that operators who are handling our product are aware of where to find the recoverability message, but also understand what recycling stream their own company is able to use."
According to OjiFS, this initiative marks a first for the corrugated packaging industry in Australia.