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Lion Nathan has released its Tooheys New collection in an iconic 30-pack of classic cans for a limited time only.

Tooheys' product manager Tom Bills said the 'classic edition' design is a nod to the values of Tooheys drinkers "back in the day".

"Mateship, honesty and loyalty... these are cracking values that remain important to Aussies today,” he said.

Tooheys New is a traditional Australian lager, first brewed in 1931.

The latest rollout has been supported by a 'very Australian' campaign, below.

Food & Drink Business

Australia’s food and beverage manufacturing industry is converging on Melbourne this July for foodpro 2026, the country’s leading trade event for processing, packaging and innovation. Event director, Louise Brooks, looks at what attendees can expect.

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The New South Wales government is investing $28 million through the Agriculture Industries Innovation and Growth Program to support 14 innovative projects to help boost local jobs, regional economies and increase productivity across the agriculture sector.