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Pringles is kicking off 2021 by doing something it hasn’t done in 20 years: update its can with a fresh, new look featuring bold hues and a cleaner design.

The iconic Mr.P has been given a revamp, most noticeably, he is now bald. His iconic moustache and bowtie are also now sleeker and more dynamic. 

According to Pringles, without the hair, “Aussies can notice Mr. P’s other attributes – like his sparkling eyes and expressive eyebrows.

To celebrate Mr. P’s new look, the company has released some fun facts about the iconic character, including:

  • Mr. P’s real name is Julius Pringle and he got his start in New York.
  • The shape of the packaging and chip is a “work of engineering genius” and the manufacturing process is top secret.
  • Pringles has spent the last two years experimenting and perfecting Mr. P’s style to create the new look.

The new Pringles look will start making its way across supermarket and convenience shelves from this month.

Food & Drink Business

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The a2 Milk Company has initiated a voluntary recall of three batches of its US-label a2 Platinum infant formula after cereulide was detected in the product. The recall covers approximately 16,428 tins already sold to consumers, with no reported incidents of infant illness.

Inghams Group Limited has appointed Grant Douglas as the company’s new chief financial officer, taking effect from October 2026. He takes over the role from Gary Mallett, who is stepping down on 30 September, after seven years with the company.