The much-anticipated launch of sustainable packaging platform, ecoporium by Ball & Doggett, took place at an in-person event at the Melbourne Museum in front of sustainability practitioners, international suppliers, specialists in waste recovery, packaging technologists, and industry professionals from other areas in the packaging value chain.
The educational and information forum offered insights into the Australian packaging market, looking at how industry can drive commercial decisions that align with their sustainable outcomes.
Positioned as ‘The Destination for Sustainable Packaging’, ecoporium by Ball & Doggett creates a channel for all audiences to gain insight to the world of packaging materials through the lens of the company’s Labels & Packaging division.
“There is a need for learnings, actions, partnerships, and sharing of knowledge for all of us to achieve the optimal outcomes for our sustainable roadmaps,” Zaidee Jackson, national business development manager Sustainable Packaging for Ball & Doggett, and host of the event, told the crowd.
“It’s a huge conversation that each of us in this room are required to be a part of," she said.
“Today, we celebrate the resource that’s developed to inform, educate and inspire. ecoporium by Ball & Doggett is the conduit to connection, collaboration and the conversation.”
Keynote speakers were Kellie Northwood from Print and Visual Communications Australia (PVCA), Chris Foley from the Australian Packaging Covenant Organisation (APCO), Nerida Kelton from the Australian Institute of Packaging (AIP), and Amber Bonney from The Edison Agency.
Each speaker presented on the importance of the collective impact of the industry as a whole, highlighting the need for collaboration across the board if we are to achieve our sustainability goals.
Following the keynote presentations was a panel Q&A, facilitated by Lindy Hughson, publisher of PKN Packaging News, which included John Bigley from Zipform Packaging, Rowena Lewis from Denomination, Sustainable Sally Williams from Choice for Life, and Asaf Weis from Vacupack.
“We’re going to leave richer with the result of the knowledge that each of our speakers have shared with us, and really there is a theme around the collective of association and industry coming together for the greater good,” said Jackson.
“Sustainability is at the core of good practices, and it is no longer a vehicle for marketing deliverables, rather part of the broader business strategy driven from the leadership teams.
“The necessary discussions of all businesses is how we start the journey towards our own sustainability roadmaps, and Ball & Doggett values being part of this collective and making an impact, creating these shared experiences, to reduce impacts on the environment.
“Today’s message is if you have not started, it is time. If you don’t know where to start, there is a community and an industry to support you on those first steps forward.
“My hope for us all today as we leave, is that we as changemakers in our lives, be it personal or professional, become the inspirational agents for the next conversation you are having, and to do better for our sustainable purposes.”
