• Axelent exhibited in a shipping container at the recent Australian Manufacturing Week.
    Axelent exhibited in a shipping container at the recent Australian Manufacturing Week.
Close×

Axelent Australia, specialist in modular safety solutions for warehouses and machine protection, has come up with a novel way to showcase its sustainability credentials with the creation of a pack-up-and-go expo stand that is housed inside a shipping container.

The shipping container stand was on show at the recent Australian Manufacturing Week, which was held on 17-19 April at the International Convention and Exhibition Centre in Sydney.

The company says the concept came about following internal conversations around exhibiting with a range of products in a distinctive and sustainable way, highlighting their innovative edge. It was from here the idea of exhibiting in a shipping container flourished.

“There was a lot of team work and collaborating of ideas from all members of our team, and we were able to leverage skills from each and every person through the entire process – for design, construction and execution,” Drew Hoxey, managing director of Axelent, told PKN.

“It is a sustainable way to repurpose our stand and avoid unnecessary waste, while providing an interactive space for visitors and exhibitors to see and explore what we do.

“In the container, we were able to showcase a range of products – from impact and fall protection, to various machine guarding panels, cable basket tray and locks.”

The expo stand debuted to a warm reception from visitors who were impressed not only by the inventive idea, but also by the products showcased in the space.

“People thoroughly enjoyed experiencing the products' modularity, while recognising and seeing the positive impact it would make to the safety, efficiency and look to their own projects,” Hoxey added.

In terms of what was on show, Axelent launched the latest addition to the impact protection range – the Floor Barrier, which is built to protect building perimeters and withstand low-height impacts from vehicle forks, robots and pallet movements.

Responding to market demands, Axelent created the product to integrate with its current impact protection range.

Axelent Australia also had its recent slide-swing machine safety door on display from a container door, which is a unique configuration that allows a slide and swing capability to maximise space and access when needed.

The Axelent team.
The Axelent team and the pack-up-and-go expo space.

Food & Drink Business

Foodbank’s 2026 Hunger Report has confirmed what its report last year started to show – not only is one in three households not reliably able to afford food in the past year, but middle-income working households are driving the shift and fresh produce, protein and dairy are the first items cut from the basket.

Archie Rose Distilling Co. has moved its core whisky range into lighter bottles and redesigned packaging as the Sydney distiller prepares to enter the US, two months after actor Chris Hemsworth joined the business as co-owner.

Ben & Jerry’s co-founder, Ben Cohen, is calling on Australian consumers to boycott Magnum ice cream, escalating a campaign for parent company The Magnum Ice Cream Company (TMICC) to sell the brand to investors aligned with its social mission.