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Australian brands are tame on Valentine's Day in comparison to some of our global counterparts.

Burger King Israel, for example, has gone to the extent of offering a limited edition adults-only meal box.

The 'Valentine's Adult's Meal' packaging, which echoes its range of kids' meals, is only for those over 18 and includes two Whoppers, two boxes of French fries, two beers, and a feather duster, blindfold, or head massager.  

In a promotion, the chain said:

"Kids have got their ‘Kid’s Meal’ but what about grown-ups? Shouldn’t they have their own meal too? At least on Valentine’s?”

Mars has also celebrated the occasion, albeit in a less saucy way, by issuing this special edition Snickers bar for 14 February.

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Do you have any stories of packaging that celebrates Valentine's Day 2017?

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Food & Drink Business

Three weeks after its official opening, the $17.14 million Central Coast Food Manufacturing Innovation Hub at Ourimbah is preparing to welcome its first tenants. Food & Drink Business toured the facility to see the production spaces, pilot plant, and training programs designed to grow the region’s $2 billion food and beverage manufacturing sector.

Reploid Group is expanding into Oceania, with the launch of a new sales company in New Zealand. Reploid builds modular plants that use insect larvae to repurpose food waste, having the potential to fill the gap left by Goterra’s collapse into voluntary administration earlier this year.

Welcome to the July edition of PLAY, your monthly wrap-up of the biggest stories shaping Australia's food and beverage manufacturing industry. This month we're looking at court action, a major take-private deal, alleged tomato provenance fraud, new leadership and investment in manufacturing capability. Let's get into it.