Packaging manufacturer Pact Group provided New Zealand company Puhoi Valley a PET bottle solution for its premium organic and flavoured milk range.
The new PET bottle needed to be compatible with existing moulding equipment, filling lines, distribution channels and recycling infrastructure.
It also had to have a sturdy glass-like, premium feel, and capture the brand’s history and credentials.
Research was conducted into all these areas during the bottle development, and the bottle finish was the result of highly polished moulds and a single-stage moulding process.
The company said custom embossing was designed to give good clarity and visibility without creating scuff marks or manufacturing issues.
The final package combines the best properties of a PET bottle – lightweight, resealable, unbreakable, recyclable – with the look and feel of a classic glass milk bottle.
The square/ round shape is unique in the market, and the package conveys Puhoi Valley’s authentic premium market position.
From a functional perspective, Pact says the design is user-friendly, easy to hold and pour, and reseals well after opening.
The 1.5L size has an added grip feature on the neck to further aid in bottle handling.
The range started out with 1.5L and 750ml versions, and recently added a 300ml variety.