Sustainability

The AFGC has launched a new online resource to help brand marketers and designers embed the principles of packaging sustainability in new pack designs.

RMIT and the Sustainable Packaging Alliance will highlight the marketing and branding opportunities of sustainable packaging design at a march seminar in Melbourne.

The Australian Packaging Covenant says its product stewardship programs helped contribute to a rise in recycling of packaging by Australian consumers in 2012.

Primary school students have challenged Australian businesses to make more use of recycled packaging materials as part of this year's ARC National Schools Competition.

The myriad claims, terms and definitions that get thrown about in the sustainability debate can cause confusion, or even cynicism, when improperly used. Dr Karli Verghese and Simon Lockrey examine some of the common areas of contention.